Goood // Brand & Web identity

Year // 2009 Good was a visual design studio and Goood|lab an educational organization which provided training on visual communication and on the various professional roles that are part of it. Through Goood, Goood|Lab organises workshops where young people have the opportunity to come in contact with real working situations. In Goood, I was the art director and I followed all the various steps of the work, being responsible for the press and graphic design aspects of the projects, while my partners were in charge of web and video. Moreover, we were responsible for supervising 2 graphic designers and a producer. In Goood|lab I was responsible for the running of the courses together with the other two partners, and I was responsible for the educational programme and for the supervision of around ten teachers. The classes had between 6 and 10 students. We were running two major courses on web and graphic design of about 900 hours, as well as shorter courses, such as one of photography (350 hours), or specialised ones, such as a course on software (30 hours). Goood era un agenzia di comunicazione, Goood|lab un ente di corsi didattici sul mondo della comunicazione visiva e sulle varie figure professionali che ne fanno parte. Goood|lab attraverso Goood organizzava workshop in cui i ragazzi venivano messi a stretto contatto con reali situazioni lavorative. Operativamente parlando in Goood (l'agenzia di comunicazione) avevo il ruolo di art director seguendo tutte le lavorazioni, gestendo in prima persona tutta la parte stampa e grafica, interagendo con i miei due soci che si occupavano di web e video, gestivamo insieme 2 Graphic designer e una producer, oltre ad una rete di collaborazioni esterne. In Goood|lab coordinavo i corsi insieme ad altri due soci, concentrandomi sul programma didattico e sulla gestione di una decina di docenti, professionisti che gravitavano intorno all'agenzia di comunicazione. Si trattava di classi che andavano dalle 6 alle 10 persone, avevamo due corsi principali su web e graphic design da 900 ore, e corsi più piccoli, per esempio di fotografia da 350 ore, fino a corsi specifici, per esempio riguardanti software da 30 ore.


Credits:
 
video //  
EMANUELE PEREZ
 
web //
MARCO MILANESE
 
print //
ARTI GRAFICHE CIVERCHIA
 

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